Welcome to the NYC Web Design blog! I decided to start this blog because I wanted a place to share all these cool little tips and tricks that I’ve been discovering lately as I wander around the web. You never know how these blogs are going to evolve (that’s part of the fun), but I’m imagining that this blog is going to become a comprehensive source of web design and web development knowledge. In order to achieve this goal, I hope to get lots of community involvement: guest authors, engaging comments, and plenty of feedback.
So what’s this blog going to be about? Well, as you probably gathered from the title, it is going to be about web design (more on the NYC part later). But, that’s not the whole story. I want to talk about web development a good deal too. Before moving on, let me clarify what I mean by the two phrases since they’re often confused with each other.
By web design, I mean the way that web pages actually look on the screen. I like to think of the web as my own canvas. Painters, photographers, sculptors all have their own mediums. Mine, like other web designers’, is the Internet. Specific topics in the web design half of things are going to include CSS, HTML, Graphic Design, Color, Font, Layout, Styles, and anything else that comes up along the way.
In contrast, web development is what gives the design substance. Web developers move beyond the realm of traditional artists because their medium has the ability to instantaneously update itself as new information becomes available. Imagine someone standing in front of the Mona Lisa and saying they wished it was blue and then suddenly the painting turned blue. Web development can make that happen. Of course, many of the changes are much more useful than simply updating colors. As developers, we can deliver customized content to specific users based on their login information, provide instant content updates, allow for interactivity, store and analyze data, and more. Topics in the web development half of this blog are going to include PHP, MySQL, JavaScript, Email Systems, AJAX, APIs, and (again) anything else that comes up along the way.
A truly great website is born when development and design come together. That relationship is what this blog is all about. You’ll find a lot of designers out there who fail to utilize the powerful dynamic elements of the Internet and, on the other side, developers who generate good stuff that gets ignored because it looks horrible. This blog exists to share with you interesting ideas and techniques in both design and development so that you can create truly great websites of your own.
Of course, none of that matters if no one is visiting your site. So, we’re going to talk a bit about marketing too. Consider that the third half. Wait… does that work? Regardless, the Marketing section is going to cover topics such as Search Engine Optimization (SEO), Social Networking, Paid Advertising, Blogging, and (last time, I promise) anything else that comes up along the way.
Well, now that you know what this blog is going to be about, let me take a quick step back explain the title. At first glance, it may seem like a simple SEO stunt. But, I assure you, it’s not. I’m the owner of a Manhattan-based web design/development company called Lantenengo Industries. I like to imagine myself as a modern day Howard Roark (the protagonist of Ayn Rand’s legendary novel The Fountainhead), living here in New York City and refusing to compromise my design style even though it doing so can make my financial situation a little “interesting” here and there. There you go, the reasons for the title. …okay, so maybe I was thinking a bit about Google too when choosing it. Don’t hold that against me.
That’s all for now. Check back soon for the first non-intro post to the new NYC Web Design blog. Better yet, subscribe to the feed so that you’ll always be the first one in the know!